Six Ways Trade Show Flooring Can “Wow” Visitors Article by Chris Harmen Many people think trade show flooring is one of the more mundane elements of any successful trade show booth, but this isn’t always the case. In fact, with a wide array of flooring options to choose [...]
Trade Show Tightening Tactics
Trade Show Tightening Tactics Article by E.S. Cromwell Actions taken in planning, preparing and scheduling for upcoming trade show events are very involved and at times can prove quite intricate, especially when one begins weighing prerequisite options. Details are taken into consideration, tailored as seen fit and then [...]
Trade Show Booth Financing
Trade Show Booth Financing Article by Chris Mark Fletcher Trade show booths offer a platform to interact with potential buyers. It can be interacted with audio, video or computer enhanced demonstrations. There are various types of trade show booths like pop up trade show booth, portable trade show [...]
Using Pre-Event Marketing To Increase The Impact Of Your Trade Show Booth
Using Pre-Event Marketing To Increase The Impact Of Your Trade Show Booth Article by Chris Harmen If you let a convention pass without any trade show marketing beforehand, you are only getting part of your money’s worth. You spent money on the trade show booth and rented space, [...]
Trade Show Giveaways: What Works
Trade Show Giveaways: What Works Article by Mat Kelly You have your trade show exhibit ready to go, the trade show booth is set up, and your product is a winner. Now all you need are the customers. Standing room only, please. Right? Well, for most trade show [...]